Abraham Stoker was an Irish author, best known for his 1897 Gothic horror novel, Dracula. On the recording of 'The Most Important Thing,' Craig sings 'Bram Stoker hit your head' but in the liner notes of the Separation Sunday reissue, he types 'Bram Stoker bit your neck.' The latter would make more sense - Dracula bites his victims on the neck to draw blood. / Hat tip to The Unified Scene user skepticatfirst for transcribing these lyrics and noting Craig's scribbles in the margin.